DDA Marketing Blog

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This morning, I was working on the details of a focus group I will be involved in later today, where I will work with an organization to help determine what their brand really is, what they believe differentiates themselves in the market, and what they think people really value them for. As is usually the case, I...
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Yesterday, I wrote a piece about Mitchell Gold, and in it I mention that I ended up getting a chair autographed by both Mitchell AND his dog. Some found that a little unusual. “That’s not the only thing unusual about my Dad,” would be my daughter’s response. But I will grant you that I do look...
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One of the great things about having a child is realizing they have no idea what you’ve done in life. It’s as if they think you’ve never left the house, and if you did, you certainly didn’t meet anyone interesting. Such was the case Sunday when my daughter was reading The Washington Post Magazine. The cover...
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